Great branding for the Norwegian University of Life Science. What is it with Norwegians and coming up with brilliant adaptive logos, such as Nordkyn?
The logo has the University’s name written in a Trajan in a circle with a Roman date – so far so boring, and celebrating 150 years.
However, in the circle, rather than a shield or crest, there are 21 circles in up to 7 different sizes in what they call a Biogram. These circles represent another date. This date can be some significant milestone or anything you want such as your birthday. They even have a nifty little generator to create your own (link in Norwegian but still easy to use).
Their logo changes every day to reflect the change in date, showing how life evolves and changes with the seasons and years.
Hopefully they start implementing more features of the logo in their website.
Biogram « rules based design.