Typography | Aktiv Grotesk versus Helvetica

Every lecture that typographer Bruno Maag from Dalton Maag runs starts with a 5 minute debate on the merits of Helvetica. Bruno believes that Helvetica is poorly designed, and that we should all use either Univers or his recently designed Aktiv Grotesk. An interview showcasing Bruno’s thoughts has been created and set in his new font. You can read it all here. One would think if he really wanted to try and get Aktiv above Helvetica, then he would offer the standard weights of Regular, Italic, Bold and Bold Italic free.

CR Blog

via The Helvetica killer.

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  1. July 8th, 2010

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